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The message is clear: communication is key.

Learn to be a communication leader in an organization, business or political environment.

Nearly all organizations across all industries employ strategic communications professionals, whose responsibilities may encompass social media, strategy, analysis, graphic design, speech writing, production of collateral such as fact sheets and news releases or speaking on behalf of the organization.

In-Demand Careers

• Communications Director
• PR Specialist
• Press Secretary
• Marketing Manager
• Speech Writer
• Social Media Coordinator

Why Strategic Communication? | Why Our Program?

• The U.S. Bureau of Labor Statistics projects above average growth for media and communication occupations over the next 10 years, with median annual wages above the national average for all occupations.
• In our program, you learn critical forms of strategic communication, such as public relations, marketing, crisis communication, and online communication, that help ensure your messages not only reach but truly connect with your audience and support your company’s strategic goals.
• Our small class sizes provide opportunities for hands-on learning and faculty mentorship.
• Topics covered in the include: public relations, persuasion, news writing, crisis communication, public presentations, political communication, and organizational communication.

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